Lionel Messi | TIME Athlete of the Year 2023
The video discusses why Lionel Messi was named the Times Athlete of the Year. The key points are: 1. Messi had a standout year, culminating in winning his first-ever World Cup, which was a crowning achievement of his singular career. Everything he has done since then has become increasingly important and relevant to sports fans around the world. 2. Messi's on-field abilities are highlighted - his left foot is described as "magical", he has an unselfish playing style, and he sets the standard of excellence on the field, influencing many young soccer players around the world who try to emulate his style of play. 3. Messi's decision to sign with Inter Miami in Major League Soccer (MLS) was seen as a surprise, but it has had a significant impact on the trajectory of soccer in the United States, which is the biggest commercial sports market in the world. His arrival has captivated both soccer fans and non-fans alike, with tickets for his first games selling out in minutes and the media partner of MLS, Apple, signing up thousands of new subscribers just to have the opportunity to watch Messi play. 4. The video argues that Messi's move to MLS has accelerated the growth and popularity of soccer in the US, with more people following European leagues and discussing their favorite overseas players. The impact of Messi's presence in the US soccer landscape is seen as transformative and a defining moment for the sport in the country.
